About
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Secretariat: SAC
Committee Manager: -
Chairperson (until end 2027):Mr David Haigh
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ISO Technical Programme Manager [TPM]:ISO Editorial Manager [EM]:
- Creation date: 2014
Scope
Standardization in the field of brand evaluation.
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This committee contributes with 2 standards to the following Sustainable Development Goals:
1
No Poverty
2
Zero Hunger
3
Good Health and Well-being
5
Gender Equality
6
Clean Water and Sanitation
7
Affordable and Clean Energy
9
Industry, Innovation and Infrastructure
10
Reduced Inequalities
11
Sustainable Cities and Communities
12
Responsible Consumption and Production
13
Climate Action
14
Life Below Water
15
Life on Land
16
Peace, Justice and Strong Institutions
Liaison Committees to ISO/TC 289
The committees below can access the documents of ISO/TC 289:
| Reference | Title | ISO/IEC |
|---|---|---|
| ISO/TC 210 | Quality management and corresponding general aspects for products with a health purpose including medical devices | ISO |
| ISO/TC 225 | Market, opinion and social research | ISO |
| ISO/TC 228 | Tourism and related services | ISO |
| ISO/TC 251 | Asset management | ISO |
| ISO/TC 262 | Risk management | ISO |
| ISO/TC 290 | Online reputation [STANDBY] | ISO |
Liaison Committees from ISO/TC 289
ISO/TC 289 can access the documents of the committees below:
| Reference | Title | ISO/IEC |
|---|---|---|
| ISO/TC 210 | Quality management and corresponding general aspects for products with a health purpose including medical devices | ISO |
| ISO/TC 225 | Market, opinion and social research | ISO |
| ISO/TC 228 | Tourism and related services | ISO |
| ISO/TC 251 | Asset management | ISO |
| ISO/TC 290 | Online reputation [STANDBY] | ISO |
| ISO/TC 321 | Transaction assurance in E-commerce | ISO |
ISO/TC 289 - Secretariat
SAC [China]
Standardization Administration of China
No. 9 Madian Donglu, Haidian District
Beijing 100088
China
Beijing 100088
China
Tel: +8610 8226 2644
Fax: +8610 8226 0660
Email: sac@sac.gov.cn
ISO/TC 289 in the news
An independent and objective system for evaluating brand performance is essential. Two ISO standards help to get the job done.
A brand can be a company’s most valuable asset – yet how do you know what it’s really worth? Measuring the value of a brand starts with knowing what to measure – and how. The world’s first International …