What’s in a Brand? Quite a bit, actually
An independent and objective system for evaluating brand performance is essential. Two ISO standards help to get the job done.
Standardization in the field of brand evaluation.
The committees below can access the documents of ISO/TC 289:
Reference | Title | ISO/IEC |
---|---|---|
ISO/TC 210 | Quality management and corresponding general aspects for medical devices | ISO |
ISO/TC 225 | Market, opinion and social research | ISO |
ISO/TC 228 | Tourism and related services | ISO |
ISO/TC 251 | Asset management | ISO |
ISO/TC 262 | Risk management | ISO |
ISO/TC 290 | Online reputation [STANDBY] | ISO |
ISO/TC 289 can access the documents of the committees below:
Reference | Title | ISO/IEC |
---|---|---|
ISO/TC 210 | Quality management and corresponding general aspects for medical devices | ISO |
ISO/TC 225 | Market, opinion and social research | ISO |
ISO/TC 228 | Tourism and related services | ISO |
ISO/TC 251 | Asset management | ISO |
ISO/TC 290 | Online reputation [STANDBY] | ISO |
ISO/TC 321 | Transaction assurance in E-commerce | ISO |