ISO 10668:2010 specifies requirements for procedures and methods of monetary brand value measurement.
ISO 10668:2010 specifies a framework for brand valuation, including objectives, bases of valuation, approaches to valuation, methods of valuation and sourcing of quality data and assumptions. It also specifies methods for reporting the results of such valuation.
General information
-
Current status : PublishedPublication date : 2010-09
-
Edition : 1Number of pages : 11
-
- ICS :
-
Patents. Intellectual property
Buy this standard
| Format | Language | |
|---|---|---|
| Paper |
- CHF58
Got a question?
Check out our FAQs
Customer care
+41 22 749 08 88
Opening hours:
Monday to Friday - 09:00-12:00, 14:00-17:00 (UTC+1)
Life cycle
A standard is reviewed every 5 years
Revisions / Corrigenda
-
Now under review
ISO 10668:2010