Standards for business - How companies benefit from participation in international standards setting

In this paper four cases are presented in which companies reaped substantial benefits from investment in standardization, in terms of market share or cost savings.

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Keywords:

Benefits, Business Strategy, Company Cases, Participation In Standardization

Additional information:

Language(s):English
AuthorsDe Vries, Henk J. (Rotterdam School of Management, Erasmus University, Rotterdam, The Netherlands)
Publisher:IEC, Geneva, Switzerland
First published / Last update: 2006
Courses:Executive education course ¿Benefits of participation in international standardization¿, Rotterdam School of Management, Erasmus University, Rotterdam, The Netherlands