9 July 2010

Economic and social benefits of standards

Day dedicated to present and discuss research, studies, methodologies and projects covering the theme, with particular attention to the cooperation between International Standardization organizations and national standards bodies with academic institutions

Morning: Experiences, studies and methodologies

8:15 – 9:00 Registration

Chair: Bernard Dugerdil, Standards & Strategy Senior Manager, Freescale Semiconductor

9:00 Valuation of microeconomic benefits of standardization work in a multinational corporation

Markus Reigl, Head, Corporate Standardization, Siemens AG, Germany

9:30 Benefits of participation in standards development and in the use of standards

Neil Reeve, Standards Manager, Royal Dutch Shell, The Netherlands, and Chairman of ISO/TC 67 (petroleum and gas sector)

10:00 The ISO Methodology to assess the economic benefits of standards

Daniele Gerundino, Strategic Adviser to the ISO Secretary-General
Michael Hilb, Roland Berger Strategy Consultants and Lecturer in Strategic Management and Entrepreneurship at the University of Fribourg and St. Gallen, Switzerland

10:30 – 11:00 Coffee break

11:00 The Macroeconomic Studies on the Economic Benefits of Standards: A Summary, Assessment and Outlook

Knut Blind, Chair of Innovation Economics, Berlin University of Technology, Faculty of Economics and Management, Germany, and Chair of Standardisation, Rotterdam School of Management, Erasmus University, Rotterdam

11:30 Assessing costs and benefits of participation in international standardization

Henk de Vries, Associate Professor of Standardization at the Rotterdam School of Management, Erasmus University, Rotterdam, The Netherlands

12:00 The return on investment from standards development and implementation: NIST’s case studies

Erik Puskar, Programme Manager, National Institute of Standards and Technology (NIST), USA

12:30 – 14:00 Lunch

Afternoon: Open discussion

14:00 Open discussion on how standards institutes, companies and academia can develop cooperation to progress with the development of studies and methods to highlight and measure the economic and social benefits of standards.

15:00 Closure of the workshop