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Why is it so special ?

Twenty per cent of the world's population is aged between 10 and 19. Clearly, what children and young people think and do about the environment today will influence the environment they live in tomorrow. The environmental awareness they develop when they are young will shape the impact they make on the environment as adults.

The Kids' ISO 14000 Programme begins by developing environmental awareness - but goes much further. What makes it special is that it nurtures autonomous, "environmentally mature" children and young people who are confident in their ability to act positively on the environment.

They learn by their own experience that their actions can have a beneficial impact on the environment. In addition, they learn to network with children in other schools, communities and countries and so discover that collective action can be a force multiplier for resolving global environmental issues.

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