ISO Focus+

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November-December 2012

ISO Focus+, November-December 2012

Did you know…

… that ISO has standards for pasta, lawn mowers and even toothbrushes? Most people recognize the “ISO brand” due to the success of ISO 9001 or even ISO 14001, and would be surprised to discover that’s not all we do.

The November/December 2012 issue highlights some key examples of standards that are less well known (compared to the world famous ISO 9001 and ISO 14001 management systems), but which still intrigue, captivate and pique our interest.

Read on and discover the “other” ISO standards and how they benefit business, government and society.

Guest Interview

Maria das Graças Silva Foster


Maria das Graças Silva Foster


In an exclusive interview Maria das Graças Silva Foster talks about the importance of International Standards for Petrobras.

Read the full interview

“Applying International Standards is of strategic importance to ensure competitiveness in our business…aimed at ensuring quality, operational efficiency and compliance with health, safety and environmental requirements.”

Leading articles from this issue

Management solutions

Getting the best out of people - ISO 10018 aids ISO 9001 implementation

by Peter Merrill

ISO 10018:2012, Quality management - Guidelines on people involvement and competence, a new ISO standard for organizations of all sizes, types and activities, provides a framework for getting the best out of people in the implementation of a quality management system based on ISO 9001:2008, Quality management systems - Requirements. It is designed to be a useful tool for leaders, managers, supervisors, quality practitioners, quality management representatives and human resource managers, and can also be used with other management system standards.

Read the full entry


Innovation is name of the game - ISO 35th General Assembly

by Roger Frost

The focus was firmly on innovation at ISO’s 35th General Assembly (GA), 17-22 September 2012, in San Diego, USA. In response to feedback from ISO members after the two previous GAs, ISO shook up the 2012 format to encourage more participation, discussion and networking. An open session also highlighted innovation.

Read the full entry


Sustainability and innovation - Leveraging International Standards

by Elizabeth Gasiorowski-Denis

Today, ISO’s portfolio of more than 19 400 standards provide business, government and society with solutions in all three dimensions of sustainable development - economic, environmental and societal.

Read the full entry

About ISOfocus magazine

Published in English, French and Spanish six times per year, ISOfocus is your gateway to International Standards. Whether a multinational enterprise faced with major decisions or a small business looking for ideas, ISOfocus seeks to provide both the kind of overviews that strategic planners need and the little details that can make a big difference.

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All ISO magazine articles including those from ISOfocus and ISO Management Systems are licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 Switzerland License.

Elizabeth Gasiorowski-Denis
Elizabeth Gasiorowski-Denis
Elizabeth Gasiorowski-Denis
Editor-in-Chief of ISOfocus
Communication and Content Strategies
+41 22 749 03 25

Former Magazines

From 2001 to 2009, we also published a magazine called ISO Management Systems. This magazine is no longer in print however you can consult the archives.